It sounds like you are describing a uart more than a native USB interface. You can get a USB to logic level serial adapter that will let you easily transfer data to and from a Pc at up to 921.6k baud. A uart/serial port is easy to implement in the Fpga and PCs are easy to use with serial ports.
Here is the cable:
http://www.ftdichip.com/Products/Cables/USBTTLSerial.htm
If you have a development card it is very possible this type of interface is present.
On the software side you can use your programming language of choice as if it was interfacing with a seal port or use a terminal program like hyper terminal or Download teraterm http://ttssh2.sourceforge.jp/
Updated response:
100Hz is not a hard interface to make. At that rate you should use the serial interface if at all possible. The board you referenced has 2 full RS-232 connections. At that point you only need a way to connect that to your computer. If you have a PC with RS-232 connectors you only need a cable if you have a newer computer without you need a RS-232 to USB translator cable (like this one: http://search.digikey.com/scripts/DkSearch/dksus.dll?Detail&name=768-1014-ND or google rs232 usb). This will give you a virtual com port on the pc to interface with the previously mentioned terminal programs or your custom software.
Update 2:
on the resource tab of the development board page you linked to there are several UART based fpga designs that you should be able to use as a starting point.
i.e. the "PicoBlaze Processor SPI Flash Programmer".
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