.title-card {
position: relative;
display: inline-block;
width: 200px;
height: 200px;
margin: 5px;
background: #e8e8e8;
border: 1px solid #fff;
box-shadow: 1px 1px 3px 0px rgba(0,0,0,0.38);
border-radius: 6px;
color: black;
padding: 10px;
overflow: hidden;
background-repeat: no-repeat;
background-position: 50% 50%;
font-family: Arial, sans-serif;
}
.title-card::before {
position: absolute;
display: inline-block;
left: 0;
width: 100%;
height: 50%;
padding: 10px;
background: -moz-linear-gradient(top, rgba(0,0,0,0.53) 0%, rgba(0,0,0,0.24) 100%);
background: -webkit-linear-gradient(top, rgba(0,0,0,0.53) 0%,rgba(0,0,0,0.24) 100%);
background: linear-gradient(to bottom, rgba(0,0,0,0.53) 0%,rgba(0,0,0,0.24) 100%);
filter: progid:DXImageTransform.Microsoft.gradient( startColorstr='#87000000', endColorstr='#3d000000',GradientType=0 );
color: #fff;
overflow-x: hidden;
overflow-y: auto;
opacity: 0;
transform: translateY(200%);
transition: all 500ms ease;
}
.title-card:hover::before {
opacity: 1;
transform: translateY(100%);
}
.title-card.caption-a::before {
content: "Hello from the other side!";
}
.title-card.caption-b::before {
content: "It's tricky!";
}
.title-card.caption-c::before {
content: "Don't call it a comeback!";
}
.title-card.logo-a {
background-image: url(https://cdn.sstatic.net/Sites/stackoverflow/company/img/logos/so/so-icon.png?v=c78bd457575a);
}
.title-card.logo-b {
background-image: url(https://cdn.sstatic.net/Sites/stackoverflow/company/img/logos/se/se-icon.png?v=93426798a1d4);
}
.title-card.logo-c {
background-image: url(https://cdn.sstatic.net/Sites/stackoverflow/company/img/logos/sf/sf-icon.png?v=6c3100d858bb);
}
.title-card.logo-d {
background-image: url(https://cdn.sstatic.net/Sites/stackoverflow/company/img/logos/su/su-icon.png?v=0ad5b7a83e49);
}
<div class="title-card logo-a caption-a">I have a caption, hover over me!</div>
<div class="title-card logo-b caption-b">I have a caption, hover over me!</div>
<div class="title-card logo-c caption-c">I have a caption, hover over me!</div>
<div class="title-card logo-d">I don't have a hover caption :(</div>