If you don't have a company, leave your name, it doesn't matter as long as both bundle id in info.plist file and the one you've submitted in iTunes Connect match.
In Bundle ID Suffix you should write full name of bundle ID.
Example:
Bundle ID suffix = thebestapp (NOT CORRECT!!!!)
Bundle ID suffix = com.awesomeapps.thebestapp (CORRECT!!)
The reason for this is explained in the Developer Portal:
The App ID string contains two parts separated by a period (.) — an App ID Prefix (your Team ID by default, e.g. ABCDE12345
), and an App ID Suffix (a Bundle ID search string, e.g. com.mycompany.appname
). [emphasis added]
So in this case the suffix is the full string com.awesomeapps.thebestapp
.
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