From how you describe the product listing (image + name + price), it doesn't seem to fit the description of an article in HTML5:
The article element represents a section of content that forms an independent part of a document or site; for example, a magazine or newspaper article, or a blog entry.
Ask yourself: Will that content be independent from the rest of the page content? If you take it out of context, will it make sense by itself? If the answer is "No", then you should consider that an <article>
may not be the most suitable tag.
If you have multiple products to display, a styled list (ordered or unordered) seems like the best approach for this. But check some practical cases: how do big companies do it?:
- Amazon, Google Shopping, TMall, and Walmart use lists (
ol
or ul
)
- AliBaba and Ebay just uses
div
boxes without any type of list.
- Taobao uses a combination of both (
div
for the box, and ul
for the name and price)
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